COLGATE TOTAL holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 10 (Medical Devices) with 1 filings. The WikiTrademarks Expansion Score is 0/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 11, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 75975504 | COLGATE TOTAL | Jul 11, 1994 | Abandoned | 010 Medical Devices 021 Housewares | COLGATE-PALMOLIVE COMPANY |
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FAQ: COLGATE TOTAL trademark portfolio
What trademarks does COLGATE TOTAL hold?
COLGATE TOTAL holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 10 (Medical Devices), Class 21 (Housewares). The most recent filings are registered to COLGATE-PALMOLIVE COMPANY.
How many trademarks does COLGATE TOTAL have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to COLGATE TOTAL. The brand has been actively filing since July 1994. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does COLGATE TOTAL file most often?
COLGATE TOTAL's most active class is NICE Class 10 (Medical Devices), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the COLGATE TOTAL trademark?
The most recent filings under the COLGATE TOTAL mark are registered to COLGATE-PALMOLIVE COMPANY. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is COLGATE TOTAL expanding into new categories?
The current WikiTrademarks Expansion Score for COLGATE TOTAL is 0 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new COLGATE TOTAL trademark filings?
Click the Watch Brand button at the top of this page to add COLGATE TOTAL to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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