CHEF'S CHOICE holds 3 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 6 (Metal Goods) with 1 filings. The WikiTrademarks Expansion Score is 10/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 15, 2026
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Sign in to claimHow is CHEF'S CHOICE filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99464886 | CHEF'S CHOICE | Oct 27, 2025 | Registered | 006 Metal Goods | Sensational Brands Inc |
| 79403165 | CHEF'S CHOICE | Jul 25, 2024 | Registered | 032 Beer & Soft Drinks | HBC TRADING AUSTRALIA PTY LTD |
| 79373568 | CHEF'S CHOICE | Jun 14, 2023 | Pending | 029 Processed Foods 030 Staple Foods & Beverages | HBC TRADING AUSTRALIA PTY LTD |
| 74563585 | CHEF'S CHOICE | Aug 19, 1994 | Pending | 041 Education & Entertainment | Johnson & Wales University |
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FAQ: CHEF'S CHOICE trademark portfolio
What trademarks does CHEF'S CHOICE hold?
CHEF'S CHOICE holds 3 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 6 (Metal Goods), Class 32 (Beer & Soft Drinks), Class 41 (Education & Entertainment). The most recent filings are registered to Sensational Brands Inc.
How many trademarks does CHEF'S CHOICE have at the USPTO?
WikiTrademarks tracks 3 USPTO trademark filings attributed to CHEF'S CHOICE. The brand has been actively filing since August 1994. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does CHEF'S CHOICE file most often?
CHEF'S CHOICE's most active class is NICE Class 6 (Metal Goods), with 1 filings. The full distribution across all 1 classes is shown in the Nice Class Distribution panel on this page.
Who owns the CHEF'S CHOICE trademark?
The most recent filings under the CHEF'S CHOICE mark are registered to Sensational Brands Inc. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is CHEF'S CHOICE expanding into new categories?
The current WikiTrademarks Expansion Score for CHEF'S CHOICE is 10 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new CHEF'S CHOICE trademark filings?
Click the Watch Brand button at the top of this page to add CHEF'S CHOICE to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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