BETTER IN BLUE holds 2 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 14 (Jewelry & Watches) with 1 filings. The WikiTrademarks Expansion Score is 3/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed September 3, 2026
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Filing Velocity (24 Months)
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 98849304 | BETTER IN BLUE | Nov 12, 2024 | Pending | 014 Jewelry & Watches | Guangzhou Zengcheng Guangying Garment Co., Ltd. |
| 79389186 | BETTER IN BLUE | Dec 07, 2023 | Pending | 025 Clothing & Footwear | Guangzhou Zengcheng Guangying Garment Co., Ltd. |
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FAQ: BETTER IN BLUE trademark portfolio
What trademarks does BETTER IN BLUE hold?
BETTER IN BLUE holds 2 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 14 (Jewelry & Watches), Class 25 (Clothing & Footwear). The most recent filings are registered to Guangzhou Zengcheng Guangying Garment Co., Ltd..
How many trademarks does BETTER IN BLUE have at the USPTO?
WikiTrademarks tracks 2 USPTO trademark filings attributed to BETTER IN BLUE. The brand has been actively filing since December 2023. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does BETTER IN BLUE file most often?
BETTER IN BLUE's most active class is NICE Class 14 (Jewelry & Watches), with 1 filings. The full distribution across all 1 classes is shown in the Nice Class Distribution panel on this page.
Who owns the BETTER IN BLUE trademark?
The most recent filings under the BETTER IN BLUE mark are registered to Guangzhou Zengcheng Guangying Garment Co., Ltd.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is BETTER IN BLUE expanding into new categories?
The current WikiTrademarks Expansion Score for BETTER IN BLUE is 3 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new BETTER IN BLUE trademark filings?
Click the Watch Brand button at the top of this page to add BETTER IN BLUE to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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