BEING holds 8 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning) with 2 filings. The WikiTrademarks Expansion Score is 14/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed October 28, 2026
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Sign in to claimHow is BEING filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
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BEING in the News
Tresalis acquires well-being fragrance brand Vyrao in debut beauty acquisition. personalcareinsights.com
This post was created in partnership with Viant As TV and streaming audiences become increasingly fragmented, understanding what happens between an ad...
The margin line is where brand equity stops being an opinion jingdaily.com
Being Juice Refreshes Identity, Launches Upgraded App Branding in Asia
Being Juice Refreshes Identity, Launches Upgraded App brandinginasia.com
TTAB Proceedings
1 case| Proceeding | Type |
|---|---|
| 91299751 | Opposition |
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99716445 | BEING | Mar 21, 2026 | Registered | 035 Advertising & Business | Being Inc. |
| 99711693 | BEING | Mar 19, 2026 | Registered | 003 Cosmetics & Cleaning | Being Inc. |
| 98805593 | BEING | Oct 16, 2024 | Pending | 005 Pharmaceuticals | BEING INC. |
| 98480756 | BEING | Apr 02, 2024 | Registered | 035 Advertising & Business 041 Education & Entertainment | Maesa LLC |
| 98442960 | BEING | Mar 11, 2024 | Pending | 003 Cosmetics & Cleaning | Maesa LLC |
| 86927498 | BEING | Mar 03, 2016 | Pending | 009 Electronics & Software | Pressto, Inc. |
| 86746980 | BEING | Sep 03, 2015 | Pending | 009 Electronics & Software | Pressto, Inc. |
| 76975832 | BEING | Jun 14, 2001 | Pending | 004 Lubricants & Fuels | INNOVATIVE WATER CARE, LLC |
Weekly visibility reports showing how ChatGPT mentions BEING, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: BEING trademark portfolio
What trademarks does BEING hold?
BEING holds 8 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning), Class 35 (Advertising & Business), Class 9 (Electronics & Software). The most recent filings are registered to Being Inc..
How many trademarks does BEING have at the USPTO?
WikiTrademarks tracks 8 USPTO trademark filings attributed to BEING. The brand has been actively filing since June 2001. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does BEING file most often?
BEING's most active class is NICE Class 3 (Cosmetics & Cleaning), with 2 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the BEING trademark?
The most recent filings under the BEING mark are registered to Being Inc.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is BEING expanding into new categories?
The current WikiTrademarks Expansion Score for BEING is 14 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new BEING trademark filings?
Click the Watch Brand button at the top of this page to add BEING to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare BEING to another owner · Browse all NICE classes · Most valuable brands
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