12 holds 13 USPTO trademark filings across 14 NICE classes. The largest concentration is in Class 25 (Clothing & Footwear) with 6 filings. The WikiTrademarks Expansion Score is 12/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 15, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Ownership & Assignment History
1 record| Date | From | To |
|---|---|---|
| May 23, 2014 |
PENSKE SYSTEM, INC.
|
JPMORGAN CHASE BANK, N.A., AS ADMINISTRA...
CHICAGO, ILLINOIS
|
Recent Filings
Weekly visibility reports showing how ChatGPT mentions 12, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: 12 trademark portfolio
What trademarks does 12 hold?
12 holds 13 USPTO trademark filings across 14 NICE classes. The largest concentration is in Class 25 (Clothing & Footwear), Class 28 (Games & Toys), Class 41 (Education & Entertainment). The most recent filings are registered to Arcadia Bluffs, LLC.
How many trademarks does 12 have at the USPTO?
WikiTrademarks tracks 13 USPTO trademark filings attributed to 12. The brand has been actively filing since September 2000. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does 12 file most often?
12's most active class is NICE Class 25 (Clothing & Footwear), with 6 filings. The full distribution across all 14 classes is shown in the Nice Class Distribution panel on this page.
Who owns the 12 trademark?
The most recent filings under the 12 mark are registered to Arcadia Bluffs, LLC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is 12 expanding into new categories?
The current WikiTrademarks Expansion Score for 12 is 12 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new 12 trademark filings?
Click the Watch Brand button at the top of this page to add 12 to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare 12 to another owner · Browse all NICE classes · Most valuable brands
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