Why Dr Pepper Became Its Own Biggest Fan on Social
The soda's fan-first strategy has delivered everything from snowy slushies to TV jingles.
Latest trademark & IP news from Google News, USPTO, and industry sources
The soda's fan-first strategy has delivered everything from snowy slushies to TV jingles.
Execs from Minneapolis Public News, Planned Parenthood, and PBS broke down how to navigate challenges.
L.A. Rams roll out updated uniforms, refreshed brand identity Sports Business Journal
Dunham Unveils a New Brand Identity Built for the Next 40 Years citybiz
Brand storytelling as strategy - 2026 - Articles Transform magazine
Rams reveal new uniforms, brand refresh ahead of 2026 season NFL.com
Netflix reveals ad sales projections and new products on the way in 2026.
Melted Solids and the New York mayor's video director discuss how political campaigns can break through.
Marketing experts endorsed a strategy of conscious engagement and cultural immersion over prescriptive tactics to generate true belonging on social media.
Reddit's global head of insights Rob Gage dishes on how brands are hacking the platform at Social Media Week.
The streetwear brand is launching a slate of original Family Style programming, expanding its event footprint, and projecting $20 million in revenue.
PGI completes acquisition of legacy brands and broad intellectual property Aftermarket Matters
From Speculoos To Biscoff: A Re-branding Masterclass - Trademark - Worldwide Mondaq
HD Expo unveils new brand identity ahead of 2026 event in Las Vegas The Architect’s Newspaper
Letsfly Unveils New Brand Strategy to Build a One-Stop Distribution Infrastructure for the Global Travel Ecosystem Travel Daily Media
At Social Media Week, ESPN announces a new Creator Network initiative for the upcoming NFL and college football seasons.
The end of a three-decade tenure at advertising's largest trade organization.
Thailand moves to protect ‘Tao Bin’ brand after overseas trademark challenge Pattaya Mail
Next 'in talks to takeover iconic British luxury handbag brand' The Mirror
HRCI Introduces Its Next Chapter with a New Brand Identity GlobeNewswire