Liberty Shoes' Multi-Brand Strategy in the Indian Footwear Market: An MBA Case Study - MarkHub24
Liberty Shoes' Multi-Brand Strategy in the Indian Footwear Market: An MBA Case Study MarkHub24
Trademark News
Latest trademark & IP news from Google News, USPTO, and industry sources
Branding
Sep 19, 2026
Power Of Brand Identity - BusinessToday Malaysia
Power Of Brand Identity BusinessToday Malaysia
Why Traditional Research Doesn’t Work in Mahindra: The Brand Equity Show - The Economic Times
Why Traditional Research Doesn’t Work in Mahindra: The Brand Equity Show The Economic Times
After Nearly Two Months of Paused Sales, Woodbests Aims to Redefine the Wooden Puzzle With a New Visual Identity - Carroll County Mirror-Democrat
After Nearly Two Months of Paused Sales, Woodbests Aims to Redefine the Wooden Puzzle With a New Visual Identity Carroll County Mirror-Democrat
Buc-ee's settles beaver vs. moose trademark lawsuit - Houston Chronicle
Buc-ee's settles beaver vs. moose trademark lawsuit Houston Chronicle
Unilever marketing boss Weed reveals 5C brand strategy - Campaign UK
Unilever marketing boss Weed reveals 5C brand strategy Campaign UK
Unilever marketing boss Weed reveals 5C brand strategy - campaignlive.co.uk
Unilever marketing boss Weed reveals 5C brand strategy campaignlive.co.uk
Avon Lake works to build new brand identity to attract families, development - News 5 Cleveland WEWS
Avon Lake works to build new brand identity to attract families, development News 5 Cleveland WEWS
Branding
Sep 18, 2026
‘minimalism feels cold when empty of narrative’: how aarke shapes its brand identity - designboom.com
‘minimalism feels cold when empty of narrative’: how aarke shapes its brand identity designboom.com
New York Times Marks 175 Years With a Print Love Letter to Advertising
To commemorate its 175th anniversary on Friday, The New York Times took the opportunity to thank the people who really make its reporting possible: the advertisers. Starting Sept. 18, New […]
Retail Roundup: Google’s New AI Tools, and Kroger Grows Ad Revenue
Plus, Lowe’s CMO gets new remit, and Sam’s Club wants to predict what people will buy next.
Ads of the Week: 11 Campaigns That Caught Our Eye, From Goodwipes to Zoom
Samsung, Zoom, Verizon, Goodwipes, and more are behind the week’s most notable ads.
Branding
Sep 18, 2026
‘minimalism feels cold when empty of narrative’: how aarke shapes its brand identity - Designboom
‘minimalism feels cold when empty of narrative’: how aarke shapes its brand identity Designboom
Creator content preferred in AI recommendations: Here’s what the numbers say
Over half of consumers report that they prefer creator-informed artificial intelligence recommendations, according to recent IAB findings.
Disney Continues Leadership Shifts With Streaming Shakeup
Disney names Adam Smith new DTC boss.
3 Ways Starbucks Is Reclaiming Its Brand Magic
The cafe chain's brand chief Tressie Lieberman on rebuilding Starbucks through fandom, consistency, and participation.
AI Agents Get a Reality Check: AT&T and Crocs Want Automation but Still Need Humans in the Loop
At Dreamforce, brands dish on unrealistic agentic AI goals—and why the future of AI agents still needs plenty of humans.
Nintendo lands top 10 spot in Nikkei Research's 2026 Brand Equity Score rankings - GoNintendo
Nintendo lands top 10 spot in Nikkei Research's 2026 Brand Equity Score rankings GoNintendo
Branding
Sep 18, 2026
AI Meets Experience: How Experiential Marketing Is Reshaping Modern Brand Strategy - adgully.com
AI Meets Experience: How Experiential Marketing Is Reshaping Modern Brand Strategy adgully.com
Instacart enlists icons like Shrek, Scooby-Doo to market AI assistant
Scenes from nostalgic movies and TV shows provide meal ideas that come to life with the help of Clementine AI, which debuted earlier this month.