Chrome Hearts v. Nordstrom: When Does Decoration Become a Brand? - The Fashion Law
Chrome Hearts v. Nordstrom: When Does Decoration Become a Brand? The Fashion Law
Trademark News
Latest trademark & IP news from Google News, USPTO, and industry sources
News
Jun 8, 2026
Clarivate Announces Simon Webster as President of Intellectual Property Segment - Financial Times
Clarivate Announces Simon Webster as President of Intellectual Property Segment Financial Times
Branding
Jun 8, 2026
Liburnia launches new brand identity and website - American Journal of Transportation
Liburnia launches new brand identity and website American Journal of Transportation
Fox One pitches itself as home of World Cup viewing for obsessive fans
The DTC service looks to break through in streaming with a campaign that plays up the absurd lengths fans will go to watch the tournament.
Why Tropicana is rejuvenating its creative but keeping the same strategy
CMO Chris Tussing explains how its new campaign is a creative evolution and demonstrates what the brand has learned about effective media planning.
News
Jun 8, 2026
The Trademark Laws Behind the Pattie Gonia and Patagonia Dispute - FindLaw
The Trademark Laws Behind the Pattie Gonia and Patagonia Dispute FindLaw
This Thursday: Ryan Hitzel, Candy Harris, Justin Regan to Discuss Brand Indentity in the Age of AI - Shop Eat Surf Outdoor
This Thursday: Ryan Hitzel, Candy Harris, Justin Regan to Discuss Brand Indentity in the Age of AI Shop Eat Surf Outdoor
Branding
Jun 8, 2026
BarBURRITO Launches Bold New Brand Platform and Summer Campaign to Fuel Canada's Cravings - Yahoo Finance Singapore
BarBURRITO Launches Bold New Brand Platform and Summer Campaign to Fuel Canada's Cravings Yahoo Finance Singapore
Branding
Jun 8, 2026
Agentic Brand Equity 06/08/2026 - MediaPost
Agentic Brand Equity 06/08/2026 MediaPost
Marketing
Jun 8, 2026
WPP puts a different type of ad talent to the test with new studio Hex
Made up mostly of Gen Zers with backgrounds outside of traditional advertising, Hex aims to address the industry’s AI skills gap.
Marketing
Jun 8, 2026
Why the time is now for experiential marketing — and how to get it right
Melissa Levy, president of experiential marketing agency Sparks, explains the channel’s rise and how marketers can navigate its growing pains.
Marketing
Jun 8, 2026
EXCLUSIVE: Kantar Hires Martina Suess Cromer As Its Top U.S. Marketer
Research firm Kantar has hired Martina Suess Cromer as svp of North America marketing, and head of global brand and communications.
EXCLUSIVE: Accenture Song Will Buy Whalar, Gaining Global Scale in Influencer Marketing
Accenture Song, the consulting giant's marketing services arm, will acquire marketing agency Whalar.
News
Jun 8, 2026
Target Gets ‘Barkful’ Dog Food Brand’s Trademark Claims Trimmed - Bloomberg Law News
Target Gets ‘Barkful’ Dog Food Brand’s Trademark Claims Trimmed Bloomberg Law News
Keep Iowa Beautiful launches refreshed brand identity - Corridor Business Journal
Keep Iowa Beautiful launches refreshed brand identity Corridor Business Journal
Branding
Jun 8, 2026
Nike, adidas, PUMA: the World Cup brand battle decoded - Sporting Goods Intelligence Europe
Nike, adidas, PUMA: the World Cup brand battle decoded Sporting Goods Intelligence Europe
Through Visa Partnership, EA Sports FC Rides World Cup Wave Without Mentioning FIFA
Gaming giant wants in on summer of soccer after ending FIFA deal in 2022
The Trade Desk Executive Exodus: Who Left and Where They Went
Former executives are landing across the industry—from OpenAI and eMarketer to Index Exchange, DeepIntent and StackAdapt.
News
Jun 8, 2026
Why Patagonia Filed A Trademark Infringement Lawsuit Against ‘Pattie Gonia’ - Forbes
Why Patagonia Filed A Trademark Infringement Lawsuit Against ‘Pattie Gonia’ Forbes
OpenAI Confidentially Files for IPO, Joining Anthropic in Race to Wall Street
OpenAI had no additional comment beyond its post announcing the filing.