Latest trademark & IP news from Google News, USPTO, and industry sources
Emily Barfoot, head of Dove U.S., discusses how the campaign came together, navigating Reddit and the brand’s larger social media strategy.
Middle East unrest dominated the news cycle.
Disney continues its live-event and Oscars success with a marketplace fueled by strong demand.
The media group also elevated Amber Estabrook to the role of chief business officer of prestige revenue and partnerships.
Repositioning a legacy category by eliminating barriers to entry.
Coinbase's Oscars ad encourages people to break away from the financial systems they’ve always known.
Huggies' 'Expensive Sh*t' livestream demonstrates how its diapers prevent costly messes.
The Israel-based creative analytics platform will be integrated into Publicis Production.
Nielsen releases new data breaking down demos across ad-supported TV.
A new AI-powered tool created by Pangram can spot AI-generated misinformation posing as reputable news.
Semrush Unveils New Brand Identity to Command the AI Search Era Yahoo Finance
Semrush Unveils New Brand Identity to Command the AI Search Era Semrush
Cohn Legal, PLLC: Boston Trademark and Intellectual Property Attorney Streamlining the Protection of Brand Assets. FinancialContent
Cohn Legal, PLLC: Boston Trademark and Intellectual Property Attorney Streamlining the Protection of Brand Assets. markets.financialcontent.com
Stinson Expands Intellectual Property & Technology Practice with Addition of Two Partners in Texas Stinson LLP
Stinson Expands Intellectual Property & Technology Practice with Addition of Two Partners in Texas stinson.com
TRADEMARK—7th Cir.: Appellate court finds screenshots of online listings insufficient to establish personal jurisdiction VitalLaw.com
Katy Perry: Australian designer Katie Perry wins High Court appeal vs pop star BBC
HairClub Unveils New Brand Identity and Advertising Under New CMO Yahoo Finance
Personality Meets the Public Market: Bill Ackman’s “Brand Equity” Pershing Square USA: HedgeCo.Net