Trademark News

DRIVE Branding Jul 8, 2026

McGrew Unveils Brand Identity, Technology Investment to Drive Growth - Construction Equipment Guide

McGrew Unveils Brand Identity, Technology Investment to Drive Growth Construction Equipment Guide

RESET Marketing Jul 8, 2026

Why the Bot-Majority Internet Demands a Marketing Reset

Leaders from Human, Reddit, Roku, and Tripadvisor reckon with a web where bots outnumber people.

INTERNATIONAL Branding Jul 8, 2026

Paik’s Coffee drops key part of brand identity ahead of international push - World Coffee Portal

Paik’s Coffee drops key part of brand identity ahead of international push World Coffee Portal

FORMULA 1 Marketing Jul 8, 2026

How Doritos gets global, year-round scale with Formula 1 partnership

Kyle Gore, vice president of global marketing for Doritos, compares the brand’s efforts to what’s required for the Super Bowl — but on a much larger scale.

GOLF Marketing Jul 8, 2026

Chipotle drives rewards program with ‘PGA Tour 2K25’ integration

The partnership is part of a larger golf strategy by the brand, which became an official sponsor of PGA Tour through a multiyear deal announced in January.

Branding Jul 8, 2026

SOFTSWISS unveils new brand positioning at iGB L!VE London 2026 - Yogonet

SOFTSWISS unveils new brand positioning at iGB L!VE London 2026 Yogonet

TODAY Branding Jul 8, 2026

New DTC brand launches with focus on plush blankets - Home Textiles Today

New DTC brand launches with focus on plush blankets Home Textiles Today

HERITAGE Branding Jul 8, 2026

Tropi Crystal Reclaims Its Authentic Brand Identity and Heritage - PR Newswire

Tropi Crystal Reclaims Its Authentic Brand Identity and Heritage PR Newswire

News Jul 8, 2026

Attorneys caution entertainers over trademark protection - Jamaica Star

Attorneys caution entertainers over trademark protection Jamaica Star

RISING Marketing Jul 8, 2026

Hinge Is Selling Honesty to a Generation Losing Faith in Dating Apps

As dating app fatigue meets rising AI mistrust, Hinge's CMO bets on authentic human storytelling.

NIKE Marketing Jul 8, 2026

Whoop Hires Former Nike CMO as its Top Marketer

Dirk-Jan van Hameren’s first day at Whoop is July 20th.

Branding Jul 8, 2026

Driving brand identity - develop3d

Driving brand identity develop3d

CITY Branding Jul 8, 2026

Bossier City launches new brand identity following $100,000 communications initiative - Shreveport-Bossier Journal

Bossier City launches new brand identity following $100,000 communications initiative Shreveport-Bossier Journal

KEY News Jul 8, 2026

New Chinese Trademark Law: key changes and implications as 2027 implementation approaches - Managing Intellectual Property

New Chinese Trademark Law: key changes and implications as 2027 implementation approaches Managing Intellectual Property

ENERGY Branding Jul 8, 2026