YOU ARE WHAT MATTERS holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 44 (Medical & Beauty Services) with 1 filings. The WikiTrademarks Expansion Score is 1/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 20, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 90672319 | YOU ARE WHAT MATTERS | Apr 26, 2021 | Registered | 044 Medical & Beauty Services | DaVita Inc. |
Weekly visibility reports showing how ChatGPT mentions YOU ARE WHAT MATTERS, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: YOU ARE WHAT MATTERS trademark portfolio
What trademarks does YOU ARE WHAT MATTERS hold?
YOU ARE WHAT MATTERS holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 44 (Medical & Beauty Services). The most recent filings are registered to DaVita Inc..
How many trademarks does YOU ARE WHAT MATTERS have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to YOU ARE WHAT MATTERS. The brand has been actively filing since April 2021. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does YOU ARE WHAT MATTERS file most often?
YOU ARE WHAT MATTERS's most active class is NICE Class 44 (Medical & Beauty Services), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the YOU ARE WHAT MATTERS trademark?
The most recent filings under the YOU ARE WHAT MATTERS mark are registered to DaVita Inc.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is YOU ARE WHAT MATTERS expanding into new categories?
The current WikiTrademarks Expansion Score for YOU ARE WHAT MATTERS is 1 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new YOU ARE WHAT MATTERS trademark filings?
Click the Watch Brand button at the top of this page to add YOU ARE WHAT MATTERS to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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