WHAT YOU SEE IS WHAT YOU EAT holds 3 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 5 (Pharmaceuticals) with 1 filings. The WikiTrademarks Expansion Score is 4/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed August 13, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 98199538 | WHAT YOU SEE IS WHAT YOU EAT | Sep 27, 2023 | Pending | 029 Processed Foods | South 40 Snacks, Inc. |
| 98199546 | WHAT YOU SEE IS WHAT YOU EAT | Sep 27, 2023 | Pending | 035 Advertising & Business | South 40 Snacks, Inc. |
| 98198529 | WHAT YOU SEE IS WHAT YOU EAT | Sep 26, 2023 | Pending | 005 Pharmaceuticals | South 40 Snacks, Inc. |
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FAQ: WHAT YOU SEE IS WHAT YOU EAT trademark portfolio
What trademarks does WHAT YOU SEE IS WHAT YOU EAT hold?
WHAT YOU SEE IS WHAT YOU EAT holds 3 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 5 (Pharmaceuticals), Class 29 (Processed Foods), Class 35 (Advertising & Business). The most recent filings are registered to South 40 Snacks, Inc..
How many trademarks does WHAT YOU SEE IS WHAT YOU EAT have at the USPTO?
WikiTrademarks tracks 3 USPTO trademark filings attributed to WHAT YOU SEE IS WHAT YOU EAT. The brand has been actively filing since September 2023. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does WHAT YOU SEE IS WHAT YOU EAT file most often?
WHAT YOU SEE IS WHAT YOU EAT's most active class is NICE Class 5 (Pharmaceuticals), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the WHAT YOU SEE IS WHAT YOU EAT trademark?
The most recent filings under the WHAT YOU SEE IS WHAT YOU EAT mark are registered to South 40 Snacks, Inc.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is WHAT YOU SEE IS WHAT YOU EAT expanding into new categories?
The current WikiTrademarks Expansion Score for WHAT YOU SEE IS WHAT YOU EAT is 4 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new WHAT YOU SEE IS WHAT YOU EAT trademark filings?
Click the Watch Brand button at the top of this page to add WHAT YOU SEE IS WHAT YOU EAT to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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