VIVA LA JUICY holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning) with 1 filings. The WikiTrademarks Expansion Score is 1/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 30, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Ownership & Assignment History
3 records| Date | From | To |
|---|---|---|
| Jun 2, 2014 |
ABG JUICY COUTURE, LLC
|
BANK OF AMERICA, N.A., AS COLLATERAL AGE...
CHARLOTTE, NORTH CAROLINA
|
| May 30, 2014 |
ABG JUICY COUTURE, LLC
|
BANK OF AMERICA, N.A., AS COLLATERAL AGE...
CHARLOTTE, NORTH CAROLINA
|
| May 29, 2014 |
KEYBANK NATIONAL ASSOCIATION
|
ABG JUICY COUTURE, LLC
NEW YORK, NEW YORK
|
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 77426195 | VIVA LA JUICY | Mar 19, 2008 | Pending | 003 Cosmetics & Cleaning | Juicy Couture, Inc. |
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FAQ: VIVA LA JUICY trademark portfolio
What trademarks does VIVA LA JUICY hold?
VIVA LA JUICY holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning). The most recent filings are registered to Juicy Couture, Inc..
How many trademarks does VIVA LA JUICY have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to VIVA LA JUICY. The brand has been actively filing since March 2008. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does VIVA LA JUICY file most often?
VIVA LA JUICY's most active class is NICE Class 3 (Cosmetics & Cleaning), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the VIVA LA JUICY trademark?
The most recent filings under the VIVA LA JUICY mark are registered to Juicy Couture, Inc.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is VIVA LA JUICY expanding into new categories?
The current WikiTrademarks Expansion Score for VIVA LA JUICY is 1 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new VIVA LA JUICY trademark filings?
Click the Watch Brand button at the top of this page to add VIVA LA JUICY to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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