VIRTUE PLAY holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business) with 1 filings. The WikiTrademarks Expansion Score is 1/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 14, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 88019431 | VIRTUE PLAY | Jun 28, 2018 | Registered | 035 Advertising & Business | Vice Media Canada Inc. |
Weekly visibility reports showing how ChatGPT mentions VIRTUE PLAY, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: VIRTUE PLAY trademark portfolio
What trademarks does VIRTUE PLAY hold?
VIRTUE PLAY holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business). The most recent filings are registered to Vice Media Canada Inc..
How many trademarks does VIRTUE PLAY have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to VIRTUE PLAY. The brand has been actively filing since June 2018. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does VIRTUE PLAY file most often?
VIRTUE PLAY's most active class is NICE Class 35 (Advertising & Business), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the VIRTUE PLAY trademark?
The most recent filings under the VIRTUE PLAY mark are registered to Vice Media Canada Inc.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is VIRTUE PLAY expanding into new categories?
The current WikiTrademarks Expansion Score for VIRTUE PLAY is 1 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new VIRTUE PLAY trademark filings?
Click the Watch Brand button at the top of this page to add VIRTUE PLAY to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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