THIS IS HOW YOU RIVER holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 39 (Transport & Storage) with 1 filings. The WikiTrademarks Expansion Score is 24/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 7, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99692598 | THIS IS HOW YOU RIVER | Mar 10, 2026 | Registered | 039 Transport & Storage | Celebrity Cruises Inc. |
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FAQ: THIS IS HOW YOU RIVER trademark portfolio
What trademarks does THIS IS HOW YOU RIVER hold?
THIS IS HOW YOU RIVER holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 39 (Transport & Storage). The most recent filings are registered to Celebrity Cruises Inc..
How many trademarks does THIS IS HOW YOU RIVER have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to THIS IS HOW YOU RIVER. The brand has been actively filing since March 2026. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does THIS IS HOW YOU RIVER file most often?
THIS IS HOW YOU RIVER's most active class is NICE Class 39 (Transport & Storage), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the THIS IS HOW YOU RIVER trademark?
The most recent filings under the THIS IS HOW YOU RIVER mark are registered to Celebrity Cruises Inc.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is THIS IS HOW YOU RIVER expanding into new categories?
The current WikiTrademarks Expansion Score for THIS IS HOW YOU RIVER is 24 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new THIS IS HOW YOU RIVER trademark filings?
Click the Watch Brand button at the top of this page to add THIS IS HOW YOU RIVER to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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