THE ZOO holds 1 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 45 (Legal & Security Services) with 1 filings. The WikiTrademarks Expansion Score is 1/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 14, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 97781792 | THE ZOO | Feb 06, 2023 | Pending | 045 Legal & Security Services | Chewy, Inc. |
Weekly visibility reports showing how ChatGPT mentions THE ZOO, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: THE ZOO trademark portfolio
What trademarks does THE ZOO hold?
THE ZOO holds 1 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 45 (Legal & Security Services). The most recent filings are registered to Chewy, Inc..
How many trademarks does THE ZOO have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to THE ZOO. The brand has been actively filing since February 2023. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does THE ZOO file most often?
THE ZOO's most active class is NICE Class 45 (Legal & Security Services), with 1 filings. The full distribution across all 1 classes is shown in the Nice Class Distribution panel on this page.
Who owns the THE ZOO trademark?
The most recent filings under the THE ZOO mark are registered to Chewy, Inc.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is THE ZOO expanding into new categories?
The current WikiTrademarks Expansion Score for THE ZOO is 1 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new THE ZOO trademark filings?
Click the Watch Brand button at the top of this page to add THE ZOO to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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