THE NIU holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business) with 1 filings. The WikiTrademarks Expansion Score is 11/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed September 18, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 79443784 | THE NIU | Dec 12, 2025 | Registered | 035 Advertising & Business 036 Insurance & Finance 039 Transport & Storage 041 Education & Entertainment 043 Food & Drink Services 045 Legal & Security Services | Novum Hospitality GmbH |
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FAQ: THE NIU trademark portfolio
What trademarks does THE NIU hold?
THE NIU holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business), Class 36 (Insurance & Finance), Class 39 (Transport & Storage). The most recent filings are registered to Novum Hospitality GmbH.
How many trademarks does THE NIU have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to THE NIU. The brand has been actively filing since December 2025. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does THE NIU file most often?
THE NIU's most active class is NICE Class 35 (Advertising & Business), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the THE NIU trademark?
The most recent filings under the THE NIU mark are registered to Novum Hospitality GmbH. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is THE NIU expanding into new categories?
The current WikiTrademarks Expansion Score for THE NIU is 11 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new THE NIU trademark filings?
Click the Watch Brand button at the top of this page to add THE NIU to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare THE NIU to another owner · Browse all NICE classes · Most valuable brands
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