THE FIRST UNICORN holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 28 (Games & Toys) with 1 filings. The WikiTrademarks Expansion Score is 1/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 16, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 87561925 | THE FIRST UNICORN | Aug 09, 2017 | Pending | 028 Games & Toys | Aristocrat Technologies Australia Pty Ltd. |
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FAQ: THE FIRST UNICORN trademark portfolio
What trademarks does THE FIRST UNICORN hold?
THE FIRST UNICORN holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 28 (Games & Toys). The most recent filings are registered to Aristocrat Technologies Australia Pty Ltd..
How many trademarks does THE FIRST UNICORN have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to THE FIRST UNICORN. The brand has been actively filing since August 2017. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does THE FIRST UNICORN file most often?
THE FIRST UNICORN's most active class is NICE Class 28 (Games & Toys), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the THE FIRST UNICORN trademark?
The most recent filings under the THE FIRST UNICORN mark are registered to Aristocrat Technologies Australia Pty Ltd.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is THE FIRST UNICORN expanding into new categories?
The current WikiTrademarks Expansion Score for THE FIRST UNICORN is 1 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new THE FIRST UNICORN trademark filings?
Click the Watch Brand button at the top of this page to add THE FIRST UNICORN to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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