THE BETTER PRODUCT holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 21 (Housewares) with 1 filings. The WikiTrademarks Expansion Score is 7/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed October 1, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99404099 | THE BETTER PRODUCT | Sep 20, 2025 | Registered | 021 Housewares 025 Clothing & Footwear 030 Staple Foods & Beverages 035 Advertising & Business 043 Food & Drink Services | Mia Lavana |
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FAQ: THE BETTER PRODUCT trademark portfolio
What trademarks does THE BETTER PRODUCT hold?
THE BETTER PRODUCT holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 21 (Housewares), Class 25 (Clothing & Footwear), Class 30 (Staple Foods & Beverages). The most recent filings are registered to Mia Lavana.
How many trademarks does THE BETTER PRODUCT have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to THE BETTER PRODUCT. The brand has been actively filing since September 2025. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does THE BETTER PRODUCT file most often?
THE BETTER PRODUCT's most active class is NICE Class 21 (Housewares), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the THE BETTER PRODUCT trademark?
The most recent filings under the THE BETTER PRODUCT mark are registered to Mia Lavana. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is THE BETTER PRODUCT expanding into new categories?
The current WikiTrademarks Expansion Score for THE BETTER PRODUCT is 7 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new THE BETTER PRODUCT trademark filings?
Click the Watch Brand button at the top of this page to add THE BETTER PRODUCT to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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