SMELL BETTER LONGER holds 1 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 3 (Cosmetics & Cleaning) with 1 filings. The WikiTrademarks Expansion Score is 1/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 25, 2026
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Sign in to claimHow is SMELL BETTER LONGER filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 98251954 | SMELL BETTER LONGER | Nov 02, 2023 | Registered | 003 Cosmetics & Cleaning | Lume Deodorant, LLC |
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FAQ: SMELL BETTER LONGER trademark portfolio
What trademarks does SMELL BETTER LONGER hold?
SMELL BETTER LONGER holds 1 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 3 (Cosmetics & Cleaning). The most recent filings are registered to Lume Deodorant, LLC.
How many trademarks does SMELL BETTER LONGER have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to SMELL BETTER LONGER. The brand has been actively filing since November 2023. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does SMELL BETTER LONGER file most often?
SMELL BETTER LONGER's most active class is NICE Class 3 (Cosmetics & Cleaning), with 1 filings. The full distribution across all 1 classes is shown in the Nice Class Distribution panel on this page.
Who owns the SMELL BETTER LONGER trademark?
The most recent filings under the SMELL BETTER LONGER mark are registered to Lume Deodorant, LLC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is SMELL BETTER LONGER expanding into new categories?
The current WikiTrademarks Expansion Score for SMELL BETTER LONGER is 1 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new SMELL BETTER LONGER trademark filings?
Click the Watch Brand button at the top of this page to add SMELL BETTER LONGER to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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