SAFETY 1ST holds 4 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 19 (Building Materials) with 1 filings. The WikiTrademarks Expansion Score is 0/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 14, 2026
Own this brand? Claim the profile to add your logo, story, and website.
Sign in to claimHow is SAFETY 1ST filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Ownership & Assignment History
2 records| Date | From | To |
|---|---|---|
| Jun 23, 2016 |
CYCLING SPORTS GROUP, INC.
DOREL JUVENILE GROUP, INC.
|
ROYAL BANK OF CANADA
TORONTO, ONTARIO
|
| Nov 28, 2014 |
COSCO MANAGEMENT, INC.
|
DOREL JUVENILE GROUP, INC.
FOXBORO, MASSACHUSETTS
|
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 98644660 | SAFETY 1ST | Jul 11, 2024 | Pending | 020 Furniture 024 Fabrics | Dorel Juvenile Group, Inc. |
| 79180188 | SAFETY 1ST | Sep 29, 2015 | Pending | 009 Electronics & Software 025 Clothing & Footwear | Gillian McMichael |
| 78576162 | SAFETY 1ST | Feb 28, 2005 | Abandoned | 019 Building Materials | DOREL JUVENILE GROUP, INC. |
| 78576172 | SAFETY 1ST | Feb 28, 2005 | Abandoned | 021 Housewares | DOREL JUVENILE GROUP, INC. |
Weekly visibility reports showing how ChatGPT mentions SAFETY 1ST, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: SAFETY 1ST trademark portfolio
What trademarks does SAFETY 1ST hold?
SAFETY 1ST holds 4 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 19 (Building Materials), Class 21 (Housewares), Class 9 (Electronics & Software). The most recent filings are registered to Dorel Juvenile Group, Inc..
How many trademarks does SAFETY 1ST have at the USPTO?
WikiTrademarks tracks 4 USPTO trademark filings attributed to SAFETY 1ST. The brand has been actively filing since February 2005. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does SAFETY 1ST file most often?
SAFETY 1ST's most active class is NICE Class 19 (Building Materials), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the SAFETY 1ST trademark?
The most recent filings under the SAFETY 1ST mark are registered to Dorel Juvenile Group, Inc.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is SAFETY 1ST expanding into new categories?
The current WikiTrademarks Expansion Score for SAFETY 1ST is 0 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new SAFETY 1ST trademark filings?
Click the Watch Brand button at the top of this page to add SAFETY 1ST to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare SAFETY 1ST to another owner · Browse all NICE classes · Most valuable brands