ROVER holds 8 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 19 (Building Materials) with 2 filings. The WikiTrademarks Expansion Score is 50/100, moderate — the brand is steadily adding adjacent classes.
USPTO data refreshed June 14, 2026
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Sign in to claimHow is ROVER filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Ownership & Assignment History
1 record| Date | From | To |
|---|---|---|
| Oct 12, 2016 |
ROVER S.P.A.
|
QUARELLA S.P.A.
SANT'AMBROGIO DI VALPOLICELLA
|
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99777086 | ROVER | Apr 21, 2026 | Registered | 019 Building Materials | QUARELLA GROUP LIMITED |
| 99760604 | ROVER | Apr 13, 2026 | Registered | 012 Vehicles | VIVID VEHICLE GROUP, LLC |
| 99604608 | ROVER | Jan 20, 2026 | Registered | 030 Staple Foods & Beverages 032 Beer & Soft Drinks | ROVER LATTE COMPANY LLC |
| 79447188 | ROVER | Jan 14, 2026 | Registered | 007 Machinery 009 Electronics & Software | BIESSE S.P.A. |
| 98084896 | ROVER | Jul 14, 2023 | Registered | 042 Science & Technology | FRAZER, GAVIN |
| 87633569 | ROVER | Oct 04, 2017 | Pending | 007 Machinery | Norwood Industries Inc. |
| 86941744 | ROVER | Mar 16, 2016 | Pending | 012 Vehicles 039 Transport & Storage | Jaguar Land Rover Limited |
| 73480269 | ROVER | May 14, 1984 | Abandoned | 019 Building Materials | QUARELLA GROUP LIMITED |
Weekly visibility reports showing how ChatGPT mentions ROVER, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: ROVER trademark portfolio
What trademarks does ROVER hold?
ROVER holds 8 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 19 (Building Materials), Class 7 (Machinery), Class 12 (Vehicles). The most recent filings are registered to QUARELLA GROUP LIMITED.
How many trademarks does ROVER have at the USPTO?
WikiTrademarks tracks 8 USPTO trademark filings attributed to ROVER. The brand has been actively filing since May 1984. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does ROVER file most often?
ROVER's most active class is NICE Class 19 (Building Materials), with 2 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the ROVER trademark?
The most recent filings under the ROVER mark are registered to QUARELLA GROUP LIMITED. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is ROVER expanding into new categories?
The current WikiTrademarks Expansion Score for ROVER is 50 out of 100, which is moderate — the brand is steadily adding adjacent classes. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new ROVER trademark filings?
Click the Watch Brand button at the top of this page to add ROVER to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare ROVER to another owner · Browse all NICE classes · Most valuable brands