PURE MAUI holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 25 (Clothing & Footwear) with 1 filings. The WikiTrademarks Expansion Score is 7/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed August 19, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99377458 | PURE MAUI | Sep 05, 2025 | Registered | 030 Staple Foods & Beverages 032 Beer & Soft Drinks | Mahi Pono LLC |
| 99340623 | PURE MAUI | Aug 15, 2025 | Registered | 025 Clothing & Footwear | Malibu Shirts, Inc. |
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FAQ: PURE MAUI trademark portfolio
What trademarks does PURE MAUI hold?
PURE MAUI holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 25 (Clothing & Footwear), Class 30 (Staple Foods & Beverages), Class 32 (Beer & Soft Drinks). The most recent filings are registered to Mahi Pono LLC.
How many trademarks does PURE MAUI have at the USPTO?
WikiTrademarks tracks 2 USPTO trademark filings attributed to PURE MAUI. The brand has been actively filing since August 2025. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does PURE MAUI file most often?
PURE MAUI's most active class is NICE Class 25 (Clothing & Footwear), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the PURE MAUI trademark?
The most recent filings under the PURE MAUI mark are registered to Mahi Pono LLC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is PURE MAUI expanding into new categories?
The current WikiTrademarks Expansion Score for PURE MAUI is 7 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new PURE MAUI trademark filings?
Click the Watch Brand button at the top of this page to add PURE MAUI to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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