PLAYING WITH HEART holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business) with 2 filings. The WikiTrademarks Expansion Score is 34/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 6, 2026
Own this brand? Claim the profile to add your logo, story, and website.
Sign in to claimHow is PLAYING WITH HEART filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99709472 | PLAYING WITH HEART | Mar 18, 2026 | Registered | 035 Advertising & Business 041 Education & Entertainment | Merck Sharp & Dohme LLC |
| 99709523 | PLAYING WITH HEART | Mar 18, 2026 | Registered | 035 Advertising & Business 041 Education & Entertainment | Merck Sharp & Dohme LLC |
Weekly visibility reports showing how ChatGPT mentions PLAYING WITH HEART, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: PLAYING WITH HEART trademark portfolio
What trademarks does PLAYING WITH HEART hold?
PLAYING WITH HEART holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business), Class 41 (Education & Entertainment). The most recent filings are registered to Merck Sharp & Dohme LLC.
How many trademarks does PLAYING WITH HEART have at the USPTO?
WikiTrademarks tracks 2 USPTO trademark filings attributed to PLAYING WITH HEART. The brand has been actively filing since March 2026. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does PLAYING WITH HEART file most often?
PLAYING WITH HEART's most active class is NICE Class 35 (Advertising & Business), with 2 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the PLAYING WITH HEART trademark?
The most recent filings under the PLAYING WITH HEART mark are registered to Merck Sharp & Dohme LLC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is PLAYING WITH HEART expanding into new categories?
The current WikiTrademarks Expansion Score for PLAYING WITH HEART is 34 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new PLAYING WITH HEART trademark filings?
Click the Watch Brand button at the top of this page to add PLAYING WITH HEART to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare PLAYING WITH HEART to another owner · Browse all NICE classes · Most valuable brands
Community notes
0 notesShare what you know about PLAYING WITH HEART and help the next person researching it.