PLAYFULL holds 4 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 41 (Education & Entertainment) with 3 filings. The WikiTrademarks Expansion Score is 4/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 16, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 88390727 | PLAYFULL | Apr 17, 2019 | Registered | 035 Advertising & Business 041 Education & Entertainment | BUZZFEED, INC. |
| 87866279 | PLAYFULL | Apr 06, 2018 | Pending | 035 Advertising & Business 041 Education & Entertainment | PLAYFULL, LLC |
| 87787621 | PLAYFULL | Feb 07, 2018 | Pending | 041 Education & Entertainment | BUZZFEED MEDIA ENTERPRISES, INC. |
| 86468170 | PLAYFULL | Dec 01, 2014 | Pending | 009 Electronics & Software | PLAYFULL, LLC |
Weekly visibility reports showing how ChatGPT mentions PLAYFULL, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: PLAYFULL trademark portfolio
What trademarks does PLAYFULL hold?
PLAYFULL holds 4 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 41 (Education & Entertainment), Class 35 (Advertising & Business), Class 9 (Electronics & Software). The most recent filings are registered to BUZZFEED, INC..
How many trademarks does PLAYFULL have at the USPTO?
WikiTrademarks tracks 4 USPTO trademark filings attributed to PLAYFULL. The brand has been actively filing since December 2014. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does PLAYFULL file most often?
PLAYFULL's most active class is NICE Class 41 (Education & Entertainment), with 3 filings. The full distribution across all 1 classes is shown in the Nice Class Distribution panel on this page.
Who owns the PLAYFULL trademark?
The most recent filings under the PLAYFULL mark are registered to BUZZFEED, INC.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is PLAYFULL expanding into new categories?
The current WikiTrademarks Expansion Score for PLAYFULL is 4 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new PLAYFULL trademark filings?
Click the Watch Brand button at the top of this page to add PLAYFULL to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare PLAYFULL to another owner · Browse all NICE classes · Most valuable brands
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