PAYDAY holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 28 (Games & Toys) with 2 filings. The WikiTrademarks Expansion Score is 0/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 14, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 79365323 | PAYDAY | Jan 16, 2023 | Registered | 009 Electronics & Software 025 Clothing & Footwear 028 Games & Toys 041 Education & Entertainment | New Starbreeze Publishing AB |
| 86680529 | PAYDAY | Jul 01, 2015 | Abandoned | 030 Staple Foods & Beverages | ICONIC IP INTERESTS, LLC |
| 73054042 | PAYDAY | Jun 03, 1975 | Abandoned | 028 Games & Toys | HASBRO, INC. |
Weekly visibility reports showing how ChatGPT mentions PAYDAY, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: PAYDAY trademark portfolio
What trademarks does PAYDAY hold?
PAYDAY holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 28 (Games & Toys), Class 9 (Electronics & Software), Class 25 (Clothing & Footwear). The most recent filings are registered to New Starbreeze Publishing AB.
How many trademarks does PAYDAY have at the USPTO?
WikiTrademarks tracks 2 USPTO trademark filings attributed to PAYDAY. The brand has been actively filing since July 2015. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does PAYDAY file most often?
PAYDAY's most active class is NICE Class 28 (Games & Toys), with 2 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the PAYDAY trademark?
The most recent filings under the PAYDAY mark are registered to New Starbreeze Publishing AB. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is PAYDAY expanding into new categories?
The current WikiTrademarks Expansion Score for PAYDAY is 0 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new PAYDAY trademark filings?
Click the Watch Brand button at the top of this page to add PAYDAY to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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