PAULA'S CHOICE holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning) with 1 filings. The WikiTrademarks Expansion Score is 0/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 15, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Ownership & Assignment History
2 records| Date | From | To |
|---|---|---|
| Mar 25, 2016 |
PAULA'S CHOICE, LLC
|
SUNTRUST BANK, AS ADMINISTRATIVE AGENT
ATLANTA, GEORGIA
|
| Mar 24, 2016 |
FIFTH THIRD BANK
|
PAULA'S CHOICE, LLC
SEATTLE, WASHINGTON
|
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 88622797 | PAULA'S CHOICE | Sep 19, 2019 | Pending | 005 Pharmaceuticals | Paula's Choice, LLC |
| 88234791 | PAULA'S CHOICE | Dec 19, 2018 | Pending | 041 Education & Entertainment 044 Medical & Beauty Services | Paula's Choice, LLC |
| 78560888 | PAULA'S CHOICE | Feb 04, 2005 | Abandoned | 003 Cosmetics & Cleaning | PAULA'S CHOICE, LLC |
Weekly visibility reports showing how ChatGPT mentions PAULA'S CHOICE, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: PAULA'S CHOICE trademark portfolio
What trademarks does PAULA'S CHOICE hold?
PAULA'S CHOICE holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning), Class 41 (Education & Entertainment), Class 44 (Medical & Beauty Services). The most recent filings are registered to Paula's Choice, LLC.
How many trademarks does PAULA'S CHOICE have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to PAULA'S CHOICE. The brand has been actively filing since February 2005. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does PAULA'S CHOICE file most often?
PAULA'S CHOICE's most active class is NICE Class 3 (Cosmetics & Cleaning), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the PAULA'S CHOICE trademark?
The most recent filings under the PAULA'S CHOICE mark are registered to Paula's Choice, LLC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is PAULA'S CHOICE expanding into new categories?
The current WikiTrademarks Expansion Score for PAULA'S CHOICE is 0 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new PAULA'S CHOICE trademark filings?
Click the Watch Brand button at the top of this page to add PAULA'S CHOICE to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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