NOVALUXE

3 total filings · 0 classes · Active since Sep 2019

NOVALUXE holds 3 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 25 (Clothing & Footwear) with 2 filings. The WikiTrademarks Expansion Score is 7/100, low — the brand is focused on defending its existing categories rather than expanding.

USPTO data refreshed July 7, 2026

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How is NOVALUXE filing trademarks, and where is the portfolio expanding?

Filing Velocity (24 Months)

Aug 2024 Jul 2026

Filing Activity by NICE Class

Activity Timeline

No activity recorded yet.

Recent Filings

Serial No. Mark Filing Date Status Classes Owner
99380632 NOVALUXE Sep 08, 2025 Registered 005 Pharmaceuticals THE BETTER HEALTHY LIFE INC.
88821370 NOVALUXE Mar 04, 2020 Pending 025 Clothing & Footwear 035 Advertising & Business FASHION NOVA, LLC
88624021 NOVALUXE Sep 19, 2019 Registered 025 Clothing & Footwear FASHION NOVA, LLC
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FAQ: NOVALUXE trademark portfolio

What trademarks does NOVALUXE hold?

NOVALUXE holds 3 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 25 (Clothing & Footwear), Class 5 (Pharmaceuticals), Class 35 (Advertising & Business). The most recent filings are registered to THE BETTER HEALTHY LIFE INC..

How many trademarks does NOVALUXE have at the USPTO?

WikiTrademarks tracks 3 USPTO trademark filings attributed to NOVALUXE. The brand has been actively filing since September 2019. The count updates daily as new filings are indexed from the USPTO bulk data feed.

In which NICE classes does NOVALUXE file most often?

NOVALUXE's most active class is NICE Class 25 (Clothing & Footwear), with 2 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.

Who owns the NOVALUXE trademark?

The most recent filings under the NOVALUXE mark are registered to THE BETTER HEALTHY LIFE INC.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.

Is NOVALUXE expanding into new categories?

The current WikiTrademarks Expansion Score for NOVALUXE is 7 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.

How can I track new NOVALUXE trademark filings?

Click the Watch Brand button at the top of this page to add NOVALUXE to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.

More on this portfolio: Compare NOVALUXE to another owner · Browse all NICE classes · Most valuable brands

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