NEW DIRECTIONS holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business) with 2 filings. The WikiTrademarks Expansion Score is 1/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed November 11, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99471997 | NEW DIRECTIONS | Oct 30, 2025 | Registered | 035 Advertising & Business | National Association of Transportation Supervisors |
| 74441910 | NEW DIRECTIONS | Sep 29, 1993 | Pending | 035 Advertising & Business | New Directions, Inc. |
Weekly visibility reports showing how ChatGPT mentions NEW DIRECTIONS, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: NEW DIRECTIONS trademark portfolio
What trademarks does NEW DIRECTIONS hold?
NEW DIRECTIONS holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business). The most recent filings are registered to National Association of Transportation Supervisors.
How many trademarks does NEW DIRECTIONS have at the USPTO?
WikiTrademarks tracks 2 USPTO trademark filings attributed to NEW DIRECTIONS. The brand has been actively filing since September 1993. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does NEW DIRECTIONS file most often?
NEW DIRECTIONS's most active class is NICE Class 35 (Advertising & Business), with 2 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the NEW DIRECTIONS trademark?
The most recent filings under the NEW DIRECTIONS mark are registered to National Association of Transportation Supervisors. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is NEW DIRECTIONS expanding into new categories?
The current WikiTrademarks Expansion Score for NEW DIRECTIONS is 1 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new NEW DIRECTIONS trademark filings?
Click the Watch Brand button at the top of this page to add NEW DIRECTIONS to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare NEW DIRECTIONS to another owner · Browse all NICE classes · Most valuable brands
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