LUVS holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 25 (Clothing & Footwear) with 1 filings. The WikiTrademarks Expansion Score is 0/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 13, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 73056591 | LUVS | Jun 30, 1975 | Abandoned | 025 Clothing & Footwear | PROCTER & GAMBLE COMPANY, THE |
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FAQ: LUVS trademark portfolio
What trademarks does LUVS hold?
LUVS holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 25 (Clothing & Footwear). The most recent filings are registered to PROCTER & GAMBLE COMPANY, THE.
How many trademarks does LUVS have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to LUVS. The brand has been actively filing since June 1975. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does LUVS file most often?
LUVS's most active class is NICE Class 25 (Clothing & Footwear), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the LUVS trademark?
The most recent filings under the LUVS mark are registered to PROCTER & GAMBLE COMPANY, THE. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is LUVS expanding into new categories?
The current WikiTrademarks Expansion Score for LUVS is 0 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new LUVS trademark filings?
Click the Watch Brand button at the top of this page to add LUVS to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare LUVS to another owner · Browse all NICE classes · Most valuable brands
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