JOANN SMILES holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business) with 1 filings. The WikiTrademarks Expansion Score is 1/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 14, 2026
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Sign in to claimHow is JOANN SMILES filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 88783953 | JOANN SMILES | Feb 04, 2020 | Pending | 035 Advertising & Business | MICHAELS STORES PROCUREMENT COMPANY, INC. |
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FAQ: JOANN SMILES trademark portfolio
What trademarks does JOANN SMILES hold?
JOANN SMILES holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business). The most recent filings are registered to MICHAELS STORES PROCUREMENT COMPANY, INC..
How many trademarks does JOANN SMILES have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to JOANN SMILES. The brand has been actively filing since February 2020. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does JOANN SMILES file most often?
JOANN SMILES's most active class is NICE Class 35 (Advertising & Business), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the JOANN SMILES trademark?
The most recent filings under the JOANN SMILES mark are registered to MICHAELS STORES PROCUREMENT COMPANY, INC.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is JOANN SMILES expanding into new categories?
The current WikiTrademarks Expansion Score for JOANN SMILES is 1 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new JOANN SMILES trademark filings?
Click the Watch Brand button at the top of this page to add JOANN SMILES to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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