...IT'S THE S

2 total filings · 0 classes · Active since Sep 1998

...IT'S THE S holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business) with 1 filings. The WikiTrademarks Expansion Score is 0/100, low — the brand is focused on defending its existing categories rather than expanding.

USPTO data refreshed July 28, 2026

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How is ...IT'S THE S filing trademarks, and where is the portfolio expanding?

Filing Velocity (24 Months)

Aug 2024 Jul 2026

Activity Timeline

No activity recorded yet.

Ownership & Assignment History

3 records
Date From To
Aug 26, 2016
SKECHERS U.S.A., INC. II
SKECHERS U.S.A., INC. II
MANHATTAN BEACH, CALIFORNIA
Jul 6, 2015
WELLS FARGO CAPITAL FINANCE, LLC
SKECHERS U.S.A., INC.
MANHATTAN BEACH, CALIFORNIA
SKECHERS U.S.A., INC. II
MANHATTAN BEACH, CALIFORNIA
SKECHERS BY MAIL, INC.
MANHATTAN BEACH, CALIFORNIA
SAVVA'S CAFE, INC. (FORMERLY KNOWN AS 31...
MANHATTAN BEACH, CALIFORNIA
SKECHERS COLLECTION, LLC
MANHATTAN BEACH, CALIFORNIA
SKECHERS SPORT, LLC
MANHATTAN BEACH, CALIFORNIA
DUNCAN INVESTMENTS, LLC
MANHATTAN BEACH, CALIFORNIA
SEPULVEDA BLVD. PROPERTIES, LLC
MANHATTAN BEACH, CALIFORNIA
SKX ILLINOIS, LLC
MANHATTAN BEACH, CALIFORNIA
BRANDBLACK, LLC
EL SEGUNDO, CALIFORNIA
Jul 6, 2015
SKECHERS U.S.A., INC. II
SAVVA'S CAFE, INC.
BANK OF AMERICA, N.A.
LOS ANGELES, CALIFORNIA

Recent Filings

Serial No. Mark Filing Date Status Classes Owner
77758931 ...IT'S THE S Jun 12, 2009 Abandoned 025 Clothing & Footwear SKECHERS U.S.A., INC. II
75557324 ...IT'S THE S Sep 23, 1998 Abandoned 035 Advertising & Business SKECHERS U.S.A., INC. II
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FAQ: ...IT'S THE S trademark portfolio

What trademarks does ...IT'S THE S hold?

...IT'S THE S holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business), Class 25 (Clothing & Footwear). The most recent filings are registered to SKECHERS U.S.A., INC. II.

How many trademarks does ...IT'S THE S have at the USPTO?

WikiTrademarks tracks 2 USPTO trademark filings attributed to ...IT'S THE S. The brand has been actively filing since September 1998. The count updates daily as new filings are indexed from the USPTO bulk data feed.

In which NICE classes does ...IT'S THE S file most often?

...IT'S THE S's most active class is NICE Class 35 (Advertising & Business), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.

Who owns the ...IT'S THE S trademark?

The most recent filings under the ...IT'S THE S mark are registered to SKECHERS U.S.A., INC. II. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.

Is ...IT'S THE S expanding into new categories?

The current WikiTrademarks Expansion Score for ...IT'S THE S is 0 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.

How can I track new ...IT'S THE S trademark filings?

Click the Watch Brand button at the top of this page to add ...IT'S THE S to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.

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