IT'S SHAMPOO. BUT BETTER holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning) with 1 filings. The WikiTrademarks Expansion Score is 4/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 15, 2026
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Sign in to claimHow is IT'S SHAMPOO. BUT BETTER filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99374365 | IT'S SHAMPOO. BUT BETTER | Sep 04, 2025 | Pending | 003 Cosmetics & Cleaning | Kitsch LLC |
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FAQ: IT'S SHAMPOO. BUT BETTER trademark portfolio
What trademarks does IT'S SHAMPOO. BUT BETTER hold?
IT'S SHAMPOO. BUT BETTER holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning). The most recent filings are registered to Kitsch LLC.
How many trademarks does IT'S SHAMPOO. BUT BETTER have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to IT'S SHAMPOO. BUT BETTER. The brand has been actively filing since September 2025. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does IT'S SHAMPOO. BUT BETTER file most often?
IT'S SHAMPOO. BUT BETTER's most active class is NICE Class 3 (Cosmetics & Cleaning), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the IT'S SHAMPOO. BUT BETTER trademark?
The most recent filings under the IT'S SHAMPOO. BUT BETTER mark are registered to Kitsch LLC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is IT'S SHAMPOO. BUT BETTER expanding into new categories?
The current WikiTrademarks Expansion Score for IT'S SHAMPOO. BUT BETTER is 4 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new IT'S SHAMPOO. BUT BETTER trademark filings?
Click the Watch Brand button at the top of this page to add IT'S SHAMPOO. BUT BETTER to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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