IT'S NOT MAGIC IT'S MUSHROOMS holds 1 USPTO trademark filings across 3 NICE classes. The largest concentration is in Class 35 (Advertising & Business) with 1 filings. The WikiTrademarks Expansion Score is 4/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed November 10, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99402504 | IT'S NOT MAGIC IT'S MUSHROOMS | Sep 19, 2025 | Registered | 035 Advertising & Business 041 Education & Entertainment 043 Food & Drink Services | The Mushroom Council |
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FAQ: IT'S NOT MAGIC IT'S MUSHROOMS trademark portfolio
What trademarks does IT'S NOT MAGIC IT'S MUSHROOMS hold?
IT'S NOT MAGIC IT'S MUSHROOMS holds 1 USPTO trademark filings across 3 NICE classes. The largest concentration is in Class 35 (Advertising & Business), Class 41 (Education & Entertainment), Class 43 (Food & Drink Services). The most recent filings are registered to The Mushroom Council.
How many trademarks does IT'S NOT MAGIC IT'S MUSHROOMS have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to IT'S NOT MAGIC IT'S MUSHROOMS. The brand has been actively filing since September 2025. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does IT'S NOT MAGIC IT'S MUSHROOMS file most often?
IT'S NOT MAGIC IT'S MUSHROOMS's most active class is NICE Class 35 (Advertising & Business), with 1 filings. The full distribution across all 3 classes is shown in the Nice Class Distribution panel on this page.
Who owns the IT'S NOT MAGIC IT'S MUSHROOMS trademark?
The most recent filings under the IT'S NOT MAGIC IT'S MUSHROOMS mark are registered to The Mushroom Council. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is IT'S NOT MAGIC IT'S MUSHROOMS expanding into new categories?
The current WikiTrademarks Expansion Score for IT'S NOT MAGIC IT'S MUSHROOMS is 4 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new IT'S NOT MAGIC IT'S MUSHROOMS trademark filings?
Click the Watch Brand button at the top of this page to add IT'S NOT MAGIC IT'S MUSHROOMS to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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