INSIGHTS

9 total filings · 5 classes · Active since Aug 2011

INSIGHTS holds 9 USPTO trademark filings across 5 NICE classes. The largest concentration is in Class 9 (Electronics & Software) with 5 filings. The WikiTrademarks Expansion Score is 14/100, low — the brand is focused on defending its existing categories rather than expanding.

USPTO data refreshed July 17, 2026

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How is INSIGHTS filing trademarks, and where is the portfolio expanding?

Filing Velocity (24 Months)

Aug 2024 Jul 2026

Filing Activity by NICE Class

Activity Timeline

No activity recorded yet.

INSIGHTS in the News

[Marketing] Insights on Marketing’s Future From the Adweek Press Hour

The ideas, tensions, and trends shaping brands, culture, media, creativity, and business growth.

Jul 14, 2026 Source ↗
[Marketing] Measurement investments haven’t simplified advertising decisions: report

Despite a wider set of tools available to the marketing industry, many still struggle to leverage insights to influence budgetary decisions. 

Jul 13, 2026 Source ↗
[Branding] Niber Technologies partners with BRAIND on brand strategy - World Bio Market Insights

Niber Technologies partners with BRAIND on brand strategy  World Bio Market Insights

Jul 13, 2026 Source ↗
[Marketing] The Future of Retail Marketing Is First-Party Data

This post was created in partnership with Sam’s Club Retail media that looks beyond ROAS and leverages customer insights can unlock long-term value an...

Jun 29, 2026 Source ↗
[Marketing] How HubSpot Built a 50-Million-Person Media Engine Inside a Software Company with Jonathan Hunt

Transforming content into a customer acquisition channel and more insights.

Jun 25, 2026 Source ↗

Ownership & Assignment History

5 records
Date From To
Feb 4, 2026
DAYFORCE US, INC.
GOLDMAN SACHS LENDING PARTNERS LLC, AS C...
NEW YORK, NEW YORK
Feb 4, 2026
JPMORGAN CHASE BANK, N.A., AS COLLATERAL...
DAYFORCE US, INC. (FKA CERIDIAN HCM, INC...
MINNEAPOLIS, MINNESOTA
DAYFORCE TALENT LLC
MINNEAPOLIS, MINNESOTA
ATI ROW, LLC
MINNEAPOLIS, MINNESOTA
Nov 18, 2014
DEUTSCHE BANK AG NEW YORK BRANCH, AS COL...
CERIDIAN LLC
MINNEAPOLIS, MINNESOTA
CERIDIAN BENEFITS SERVICES, INC.
MINNEAPOLIS, MINNESOTA
COMDATA, INC.
BRENTWOOD, TENNESSEE
Nov 17, 2014
DEUTSCHE BANK AG NEW YORK BRANCH, AS COL...
CERIDIAN LLC
MINNEAPOLIS, MINNESOTA
COMDATA, INC.
BRENTWOOD, TENNESSEE
Nov 14, 2014
CERIDIAN HCM, INC.
DEUTSCHE BANK AG NEW YORK BRANCH, AS COL...
NEW YORK, NEW YORK

Recent Filings

Serial No. Mark Filing Date Status Classes Owner
79444243 INSIGHTS Nov 21, 2025 Registered 027 Carpets & Rugs 028 Games & Toys The Insights Group Limited
79426190 INSIGHTS Nov 14, 2024 Registered 009 Electronics & Software 035 Advertising & Business 041 Education & Entertainment The Insights Group Limited
98400240 INSIGHTS Feb 09, 2024 Registered 010 Medical Devices 042 Science & Technology FRESENIUS MEDICAL CARE HOLDINGS, INC.
97354708 INSIGHTS Apr 08, 2022 Registered 035 Advertising & Business Maplebear Inc.
97354703 INSIGHTS Apr 08, 2022 Pending 009 Electronics & Software Maplebear Inc.
97354711 INSIGHTS Apr 08, 2022 Pending 009 Electronics & Software 042 Science & Technology Maplebear Inc.
97246321 INSIGHTS Jan 31, 2022 Registered 009 Electronics & Software NEUROBLADE, LTD.
79284077 INSIGHTS Feb 17, 2020 Pending 009 Electronics & Software 016 Paper & Printed Goods 035 Advertising & Business 041 Education & Entertainment The Insights Group Limited
85405464 INSIGHTS Aug 24, 2011 Pending 035 Advertising & Business CERIDIAN HCM, INC.
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FAQ: INSIGHTS trademark portfolio

What trademarks does INSIGHTS hold?

INSIGHTS holds 9 USPTO trademark filings across 5 NICE classes. The largest concentration is in Class 9 (Electronics & Software), Class 35 (Advertising & Business), Class 41 (Education & Entertainment). The most recent filings are registered to The Insights Group Limited.

How many trademarks does INSIGHTS have at the USPTO?

WikiTrademarks tracks 9 USPTO trademark filings attributed to INSIGHTS. The brand has been actively filing since August 2011. The count updates daily as new filings are indexed from the USPTO bulk data feed.

In which NICE classes does INSIGHTS file most often?

INSIGHTS's most active class is NICE Class 9 (Electronics & Software), with 5 filings. The full distribution across all 5 classes is shown in the Nice Class Distribution panel on this page.

Who owns the INSIGHTS trademark?

The most recent filings under the INSIGHTS mark are registered to The Insights Group Limited. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.

Is INSIGHTS expanding into new categories?

The current WikiTrademarks Expansion Score for INSIGHTS is 14 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.

How can I track new INSIGHTS trademark filings?

Click the Watch Brand button at the top of this page to add INSIGHTS to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.

More on this portfolio: Compare INSIGHTS to another owner · Browse all NICE classes · Most valuable brands

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