HOW 'BOUT THEM DAWGS holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 25 (Clothing & Footwear) with 1 filings. The WikiTrademarks Expansion Score is 0/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 19, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
TTAB Proceedings
1 case| Proceeding | Type |
|---|---|
| 91304380 | Opposition |
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 78411054 | HOW 'BOUT THEM DAWGS | Apr 30, 2004 | Abandoned | 025 Clothing & Footwear | University of Georgia Athletic Association, Inc. |
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FAQ: HOW 'BOUT THEM DAWGS trademark portfolio
What trademarks does HOW 'BOUT THEM DAWGS hold?
HOW 'BOUT THEM DAWGS holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 25 (Clothing & Footwear). The most recent filings are registered to University of Georgia Athletic Association, Inc..
How many trademarks does HOW 'BOUT THEM DAWGS have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to HOW 'BOUT THEM DAWGS. The brand has been actively filing since April 2004. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does HOW 'BOUT THEM DAWGS file most often?
HOW 'BOUT THEM DAWGS's most active class is NICE Class 25 (Clothing & Footwear), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the HOW 'BOUT THEM DAWGS trademark?
The most recent filings under the HOW 'BOUT THEM DAWGS mark are registered to University of Georgia Athletic Association, Inc.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is HOW 'BOUT THEM DAWGS expanding into new categories?
The current WikiTrademarks Expansion Score for HOW 'BOUT THEM DAWGS is 0 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new HOW 'BOUT THEM DAWGS trademark filings?
Click the Watch Brand button at the top of this page to add HOW 'BOUT THEM DAWGS to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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