HONEST FACE

1 total filings · 0 classes · Active since Jun 2005

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HONEST FACE holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning) with 1 filings. The WikiTrademarks Expansion Score is 0/100, low — the brand is focused on defending its existing categories rather than expanding.

USPTO data refreshed August 7, 2026

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How is HONEST FACE filing trademarks, and where is the portfolio expanding?

Filing Velocity (24 Months)

Sep 2024 Aug 2026

Nice Class Distribution

Activity Timeline

No activity recorded yet.

Ownership & Assignment History

5 records
Date From To
Aug 3, 2017
THE HONEST COMPANY, INC.
JPMORGAN CHASE BANK, N.A., AS ADMINISTRA...
IRVINE, CALIFORNIA
Aug 29, 2015
COSMEDICINE, LLC
THE HONEST COMPANY, INC.
SANTA MONICA, CALIFORNIA
Dec 22, 2014
SIGNATURE CREDIT PARTNERS, INC.
COSMEDICINE, LLC
SHERMAN OAKS, CALIFORNIA
Dec 12, 2014
LAURUS MASTER FUND, LTD.
COSMED, INC.
NEW YORK, NEW YORK
Dec 12, 2014
COSMED, INC.
SIGNATURE CREDIT PARTNERS, INC.
SHERMAN OAKS, CALIFORNIA

Recent Filings

Serial No. Mark Filing Date Status Classes Owner
78655730 HONEST FACE Jun 22, 2005 Abandoned 003 Cosmetics & Cleaning THE HONEST COMPANY, INC.
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FAQ: HONEST FACE trademark portfolio

What trademarks does HONEST FACE hold?

HONEST FACE holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning). The most recent filings are registered to THE HONEST COMPANY, INC..

How many trademarks does HONEST FACE have at the USPTO?

WikiTrademarks tracks 1 USPTO trademark filings attributed to HONEST FACE. The brand has been actively filing since June 2005. The count updates daily as new filings are indexed from the USPTO bulk data feed.

In which NICE classes does HONEST FACE file most often?

HONEST FACE's most active class is NICE Class 3 (Cosmetics & Cleaning), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.

Who owns the HONEST FACE trademark?

The most recent filings under the HONEST FACE mark are registered to THE HONEST COMPANY, INC.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.

Is HONEST FACE expanding into new categories?

The current WikiTrademarks Expansion Score for HONEST FACE is 0 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.

How can I track new HONEST FACE trademark filings?

Click the Watch Brand button at the top of this page to add HONEST FACE to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.

More on this portfolio: Compare HONEST FACE to another owner · Browse all NICE classes · Most valuable brands

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