HEYDAY holds 4 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business) with 2 filings. The WikiTrademarks Expansion Score is 26/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 7, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99677225 | HEYDAY | Mar 02, 2026 | Registered | ["035"] | HEYDAY IP LLC |
| 99667610 | HEYDAY | Feb 24, 2026 | Registered | ["041"] | Heyday |
| 99433182 | HEYDAY | Oct 08, 2025 | Registered | 035 Advertising & Business | Allen & Bantz Co LLC |
| 97317901 | HEYDAY | Mar 17, 2022 | Registered | 009 Electronics & Software | Target Brands, Inc. |
Weekly visibility reports showing how ChatGPT mentions HEYDAY, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: HEYDAY trademark portfolio
What trademarks does HEYDAY hold?
HEYDAY holds 4 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business), Class 41 (Education & Entertainment), Class 9 (Electronics & Software). The most recent filings are registered to HEYDAY IP LLC.
How many trademarks does HEYDAY have at the USPTO?
WikiTrademarks tracks 4 USPTO trademark filings attributed to HEYDAY. The brand has been actively filing since March 2022. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does HEYDAY file most often?
HEYDAY's most active class is NICE Class 35 (Advertising & Business), with 2 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the HEYDAY trademark?
The most recent filings under the HEYDAY mark are registered to HEYDAY IP LLC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is HEYDAY expanding into new categories?
The current WikiTrademarks Expansion Score for HEYDAY is 26 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new HEYDAY trademark filings?
Click the Watch Brand button at the top of this page to add HEYDAY to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare HEYDAY to another owner · Browse all NICE classes · Most valuable brands
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