HELEN OF TROY holds 4 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 9 (Electronics & Software) with 2 filings. The WikiTrademarks Expansion Score is 0/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 14, 2026
Own this brand? Claim the profile to add your logo, story, and website.
Sign in to claimHow is HELEN OF TROY filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 87691360 | HELEN OF TROY | Nov 20, 2017 | Pending | 035 Advertising & Business | KAZ EUROPE SÀRL |
| 78911344 | HELEN OF TROY | Jun 19, 2006 | Abandoned | 009 Electronics & Software 011 Lighting & HVAC | KAZ EUROPE SÀRL |
| 75038531 | HELEN OF TROY | Dec 29, 1995 | Abandoned | 025 Clothing & Footwear 026 Lace & Embroidery | KAZ EUROPE SÀRL |
| 73106813 | HELEN OF TROY | Nov 16, 1976 | Abandoned | 009 Electronics & Software 011 Lighting & HVAC 025 Clothing & Footwear | KAZ EUROPE SÀRL |
Weekly visibility reports showing how ChatGPT mentions HELEN OF TROY, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: HELEN OF TROY trademark portfolio
What trademarks does HELEN OF TROY hold?
HELEN OF TROY holds 4 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 9 (Electronics & Software), Class 11 (Lighting & HVAC), Class 25 (Clothing & Footwear). The most recent filings are registered to KAZ EUROPE SÀRL.
How many trademarks does HELEN OF TROY have at the USPTO?
WikiTrademarks tracks 4 USPTO trademark filings attributed to HELEN OF TROY. The brand has been actively filing since November 1976. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does HELEN OF TROY file most often?
HELEN OF TROY's most active class is NICE Class 9 (Electronics & Software), with 2 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the HELEN OF TROY trademark?
The most recent filings under the HELEN OF TROY mark are registered to KAZ EUROPE SÀRL. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is HELEN OF TROY expanding into new categories?
The current WikiTrademarks Expansion Score for HELEN OF TROY is 0 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new HELEN OF TROY trademark filings?
Click the Watch Brand button at the top of this page to add HELEN OF TROY to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare HELEN OF TROY to another owner · Browse all NICE classes · Most valuable brands