HEETS BLUE holds 2 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 34 (Tobacco & Smoking) with 2 filings. The WikiTrademarks Expansion Score is 1/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 6, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99017795 | HEETS BLUE | Jan 24, 2025 | Registered | 034 Tobacco & Smoking | Philip Morris Products S.A. |
| 99014976 | HEETS BLUE | Jan 22, 2025 | Registered | 034 Tobacco & Smoking | Philip Morris Products S.A. |
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FAQ: HEETS BLUE trademark portfolio
What trademarks does HEETS BLUE hold?
HEETS BLUE holds 2 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 34 (Tobacco & Smoking). The most recent filings are registered to Philip Morris Products S.A..
How many trademarks does HEETS BLUE have at the USPTO?
WikiTrademarks tracks 2 USPTO trademark filings attributed to HEETS BLUE. The brand has been actively filing since January 2025. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does HEETS BLUE file most often?
HEETS BLUE's most active class is NICE Class 34 (Tobacco & Smoking), with 2 filings. The full distribution across all 1 classes is shown in the Nice Class Distribution panel on this page.
Who owns the HEETS BLUE trademark?
The most recent filings under the HEETS BLUE mark are registered to Philip Morris Products S.A.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is HEETS BLUE expanding into new categories?
The current WikiTrademarks Expansion Score for HEETS BLUE is 1 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new HEETS BLUE trademark filings?
Click the Watch Brand button at the top of this page to add HEETS BLUE to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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