HEART OF GOLD holds 3 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 26 (Lace & Embroidery) with 1 filings. The WikiTrademarks Expansion Score is 14/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 22, 2026
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Sign in to claimHow is HEART OF GOLD filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Ownership & Assignment History
1 record| Date | From | To |
|---|---|---|
| Dec 22, 2014 |
ARISTOCRAT TECHNOLOGIES AUSTRALIA PTY LI...
|
UBS AG, STAMFORD BRANCH
STAMFORD, CONNECTICUT
|
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99664228 | HEART OF GOLD | Feb 22, 2026 | Registered | 026 Lace & Embroidery | Silver Star Brands, Inc. |
| 99316099 | HEART OF GOLD | Aug 01, 2025 | Registered | 005 Pharmaceuticals 018 Leather Goods & Luggage 028 Games & Toys 031 Fresh Produce & Agriculture 035 Advertising & Business | Heart of Gold Pets, LLC |
| 78478268 | HEART OF GOLD | Sep 02, 2004 | Abandoned | 009 Electronics & Software | Aristocrat Technologies Australia Pty Ltd |
Weekly visibility reports showing how ChatGPT mentions HEART OF GOLD, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: HEART OF GOLD trademark portfolio
What trademarks does HEART OF GOLD hold?
HEART OF GOLD holds 3 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 26 (Lace & Embroidery), Class 9 (Electronics & Software), Class 5 (Pharmaceuticals). The most recent filings are registered to Silver Star Brands, Inc..
How many trademarks does HEART OF GOLD have at the USPTO?
WikiTrademarks tracks 3 USPTO trademark filings attributed to HEART OF GOLD. The brand has been actively filing since September 2004. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does HEART OF GOLD file most often?
HEART OF GOLD's most active class is NICE Class 26 (Lace & Embroidery), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the HEART OF GOLD trademark?
The most recent filings under the HEART OF GOLD mark are registered to Silver Star Brands, Inc.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is HEART OF GOLD expanding into new categories?
The current WikiTrademarks Expansion Score for HEART OF GOLD is 14 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new HEART OF GOLD trademark filings?
Click the Watch Brand button at the top of this page to add HEART OF GOLD to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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