GU holds 4 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 25 (Clothing & Footwear) with 3 filings. The WikiTrademarks Expansion Score is 11/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 10, 2026
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Sign in to claimHow is GU filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 98625995 | GU | Jun 29, 2024 | Registered | 009 Electronics & Software | HK VANYUST TECHNOLOGY LIMITED |
| 79400795 | GU | May 28, 2024 | Pending | 023 Yarns & Threads 024 Fabrics 025 Clothing & Footwear | Pacific Garment Hangzhou Ltd |
| 97284981 | GU | Feb 25, 2022 | Pending | 009 Electronics & Software 014 Jewelry & Watches 018 Leather Goods & Luggage 024 Fabrics 025 Clothing & Footwear 026 Lace & Embroidery 035 Advertising & Business | Fast Retailing Co., Ltd. |
| 90211958 | GU | Sep 25, 2020 | Pending | 025 Clothing & Footwear | Essence Communications Inc. |
Weekly visibility reports showing how ChatGPT mentions GU, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: GU trademark portfolio
What trademarks does GU hold?
GU holds 4 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 25 (Clothing & Footwear), Class 9 (Electronics & Software), Class 24 (Fabrics). The most recent filings are registered to HK VANYUST TECHNOLOGY LIMITED.
How many trademarks does GU have at the USPTO?
WikiTrademarks tracks 4 USPTO trademark filings attributed to GU. The brand has been actively filing since September 2020. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does GU file most often?
GU's most active class is NICE Class 25 (Clothing & Footwear), with 3 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the GU trademark?
The most recent filings under the GU mark are registered to HK VANYUST TECHNOLOGY LIMITED. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is GU expanding into new categories?
The current WikiTrademarks Expansion Score for GU is 11 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new GU trademark filings?
Click the Watch Brand button at the top of this page to add GU to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare GU to another owner · Browse all NICE classes · Most valuable brands
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