COVERGIRL holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 16 (Paper & Printed Goods) with 1 filings. The WikiTrademarks Expansion Score is 7/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 14, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 88252478 | COVERGIRL | Jan 07, 2019 | Pending | 016 Paper & Printed Goods | Noxell Corporation |
| 88252490 | COVERGIRL | Jan 07, 2019 | Pending | 035 Advertising & Business | Noxell Corporation |
| 88252481 | COVERGIRL | Jan 07, 2019 | Registered | 003 Cosmetics & Cleaning 009 Electronics & Software 018 Leather Goods & Luggage | Noxell Corporation |
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FAQ: COVERGIRL trademark portfolio
What trademarks does COVERGIRL hold?
COVERGIRL holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 16 (Paper & Printed Goods), Class 35 (Advertising & Business), Class 3 (Cosmetics & Cleaning). The most recent filings are registered to Noxell Corporation.
How many trademarks does COVERGIRL have at the USPTO?
WikiTrademarks tracks 2 USPTO trademark filings attributed to COVERGIRL. The brand has been actively filing since January 2019. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does COVERGIRL file most often?
COVERGIRL's most active class is NICE Class 16 (Paper & Printed Goods), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the COVERGIRL trademark?
The most recent filings under the COVERGIRL mark are registered to Noxell Corporation. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is COVERGIRL expanding into new categories?
The current WikiTrademarks Expansion Score for COVERGIRL is 7 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new COVERGIRL trademark filings?
Click the Watch Brand button at the top of this page to add COVERGIRL to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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