BRITISH STERLING holds 3 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning) with 3 filings. The WikiTrademarks Expansion Score is 6/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 6, 2026
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Sign in to claimHow is BRITISH STERLING filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Ownership & Assignment History
1 record| Date | From | To |
|---|---|---|
| May 4, 2017 |
FINANZ ST. HONORE, B.V.
|
DISNEY ENTERPRISES, INC.
BURBANK, CALIFORNIA
|
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99507130 | BRITISH STERLING | Nov 20, 2025 | Registered | 003 Cosmetics & Cleaning | Dana Heritage Finanz St. Honore Beauty LLC |
| 88123754 | BRITISH STERLING | Sep 19, 2018 | Pending | 003 Cosmetics & Cleaning | Finanz St. Honore BV |
| 72293658 | BRITISH STERLING | Mar 20, 1968 | Pending | 003 Cosmetics & Cleaning 005 Pharmaceuticals | FINANZ ST. HONORE B.V. |
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FAQ: BRITISH STERLING trademark portfolio
What trademarks does BRITISH STERLING hold?
BRITISH STERLING holds 3 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning), Class 5 (Pharmaceuticals). The most recent filings are registered to Dana Heritage Finanz St. Honore Beauty LLC.
How many trademarks does BRITISH STERLING have at the USPTO?
WikiTrademarks tracks 3 USPTO trademark filings attributed to BRITISH STERLING. The brand has been actively filing since March 1968. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does BRITISH STERLING file most often?
BRITISH STERLING's most active class is NICE Class 3 (Cosmetics & Cleaning), with 3 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the BRITISH STERLING trademark?
The most recent filings under the BRITISH STERLING mark are registered to Dana Heritage Finanz St. Honore Beauty LLC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is BRITISH STERLING expanding into new categories?
The current WikiTrademarks Expansion Score for BRITISH STERLING is 6 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new BRITISH STERLING trademark filings?
Click the Watch Brand button at the top of this page to add BRITISH STERLING to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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