BLUE RIVER holds 5 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 34 (Tobacco & Smoking) with 1 filings. The WikiTrademarks Expansion Score is 10/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 21, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99512748 | BLUE RIVER | Nov 24, 2025 | Registered | 036 Insurance & Finance | Blue River Financial Group, Inc. |
| 79435102 | BLUE RIVER | Sep 16, 2025 | Registered | 034 Tobacco & Smoking | THANH HOA TOBACCO COMPANY LIMITED |
| 88784704 | BLUE RIVER | Feb 04, 2020 | Pending | 044 Medical & Beauty Services | Blue River PetCare Group, LLC |
| 79277524 | BLUE RIVER | Nov 04, 2019 | Pending | 005 Pharmaceuticals 029 Processed Foods | BLUE RIVER DAIRY LP |
| 78601387 | BLUE RIVER | Apr 04, 2005 | Abandoned | 019 Building Materials | SITEONE LANDSCAPE SUPPLY, LLC |
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FAQ: BLUE RIVER trademark portfolio
What trademarks does BLUE RIVER hold?
BLUE RIVER holds 5 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 34 (Tobacco & Smoking), Class 19 (Building Materials), Class 36 (Insurance & Finance). The most recent filings are registered to Blue River Financial Group, Inc..
How many trademarks does BLUE RIVER have at the USPTO?
WikiTrademarks tracks 5 USPTO trademark filings attributed to BLUE RIVER. The brand has been actively filing since April 2005. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does BLUE RIVER file most often?
BLUE RIVER's most active class is NICE Class 34 (Tobacco & Smoking), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the BLUE RIVER trademark?
The most recent filings under the BLUE RIVER mark are registered to Blue River Financial Group, Inc.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is BLUE RIVER expanding into new categories?
The current WikiTrademarks Expansion Score for BLUE RIVER is 10 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new BLUE RIVER trademark filings?
Click the Watch Brand button at the top of this page to add BLUE RIVER to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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