BLUE HAWAII holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 33 (Wines & Spirits) with 1 filings. The WikiTrademarks Expansion Score is 0/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 14, 2026
Own this brand? Claim the profile to add your logo, story, and website.
Sign in to claimHow is BLUE HAWAII filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Ownership & Assignment History
2 records| Date | From | To |
|---|---|---|
| Jul 13, 2016 |
ELVIS PRESLEY ENTERPRISES, INC.
|
ABG EPE IP LLC
NEW YORK, NEW YORK
|
| Jul 1, 2015 |
ELVIS PRESLEY ENTERPRISES, INC.
|
ABG EPE IP LLC
NEW YORK, NEW YORK
|
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 77890842 | BLUE HAWAII | Dec 10, 2009 | Abandoned | 033 Wines & Spirits | ABG EPE IP LLC |
Weekly visibility reports showing how ChatGPT mentions BLUE HAWAII, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: BLUE HAWAII trademark portfolio
What trademarks does BLUE HAWAII hold?
BLUE HAWAII holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 33 (Wines & Spirits). The most recent filings are registered to ABG EPE IP LLC.
How many trademarks does BLUE HAWAII have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to BLUE HAWAII. The brand has been actively filing since December 2009. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does BLUE HAWAII file most often?
BLUE HAWAII's most active class is NICE Class 33 (Wines & Spirits), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the BLUE HAWAII trademark?
The most recent filings under the BLUE HAWAII mark are registered to ABG EPE IP LLC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is BLUE HAWAII expanding into new categories?
The current WikiTrademarks Expansion Score for BLUE HAWAII is 0 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new BLUE HAWAII trademark filings?
Click the Watch Brand button at the top of this page to add BLUE HAWAII to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare BLUE HAWAII to another owner · Browse all NICE classes · Most valuable brands