BETTER HOMETOKEN holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 36 (Insurance & Finance) with 1 filings. The WikiTrademarks Expansion Score is 31/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 15, 2026
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Sign in to claimHow is BETTER HOMETOKEN filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99664046 | BETTER HOMETOKEN | Feb 21, 2026 | Registered | ["036","042"] | Better Home & Finance Holding Company |
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FAQ: BETTER HOMETOKEN trademark portfolio
What trademarks does BETTER HOMETOKEN hold?
BETTER HOMETOKEN holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 36 (Insurance & Finance), Class 42 (Science & Technology). The most recent filings are registered to Better Home & Finance Holding Company.
How many trademarks does BETTER HOMETOKEN have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to BETTER HOMETOKEN. The brand has been actively filing since February 2026. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does BETTER HOMETOKEN file most often?
BETTER HOMETOKEN's most active class is NICE Class 36 (Insurance & Finance), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the BETTER HOMETOKEN trademark?
The most recent filings under the BETTER HOMETOKEN mark are registered to Better Home & Finance Holding Company. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is BETTER HOMETOKEN expanding into new categories?
The current WikiTrademarks Expansion Score for BETTER HOMETOKEN is 31 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new BETTER HOMETOKEN trademark filings?
Click the Watch Brand button at the top of this page to add BETTER HOMETOKEN to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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