BEHR PREMIUM holds 6 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 2 (Paints & Coatings) with 5 filings. The WikiTrademarks Expansion Score is 0/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 14, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 97880841 | BEHR PREMIUM | Apr 10, 2023 | Pending | 019 Building Materials | BEHR PROCESS LLC |
| 97026916 | BEHR PREMIUM | Sep 14, 2021 | Abandoned | 002 Paints & Coatings | BEHR PROCESS LLC |
| 90527490 | BEHR PREMIUM | Feb 12, 2021 | Pending | 002 Paints & Coatings | BEHR PROCESS LLC |
| 85866050 | BEHR PREMIUM | Mar 04, 2013 | Abandoned | 001 Chemicals 002 Paints & Coatings 003 Cosmetics & Cleaning 009 Electronics & Software 016 Paper & Printed Goods 020 Furniture | BEHR PROCESS LLC |
| 85748054 | BEHR PREMIUM | Oct 08, 2012 | Abandoned | 001 Chemicals 002 Paints & Coatings 003 Cosmetics & Cleaning | BEHR PROCESS LLC |
| 85014874 | BEHR PREMIUM | Apr 15, 2010 | Abandoned | 001 Chemicals 002 Paints & Coatings 003 Cosmetics & Cleaning | BEHR PROCESS LLC |
Weekly visibility reports showing how ChatGPT mentions BEHR PREMIUM, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: BEHR PREMIUM trademark portfolio
What trademarks does BEHR PREMIUM hold?
BEHR PREMIUM holds 6 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 2 (Paints & Coatings), Class 1 (Chemicals), Class 3 (Cosmetics & Cleaning). The most recent filings are registered to BEHR PROCESS LLC.
How many trademarks does BEHR PREMIUM have at the USPTO?
WikiTrademarks tracks 6 USPTO trademark filings attributed to BEHR PREMIUM. The brand has been actively filing since April 2010. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does BEHR PREMIUM file most often?
BEHR PREMIUM's most active class is NICE Class 2 (Paints & Coatings), with 5 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the BEHR PREMIUM trademark?
The most recent filings under the BEHR PREMIUM mark are registered to BEHR PROCESS LLC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is BEHR PREMIUM expanding into new categories?
The current WikiTrademarks Expansion Score for BEHR PREMIUM is 0 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new BEHR PREMIUM trademark filings?
Click the Watch Brand button at the top of this page to add BEHR PREMIUM to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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