BEHIND THE LOOK holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 41 (Education & Entertainment) with 1 filings. The WikiTrademarks Expansion Score is 1/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 14, 2026
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Sign in to claimHow is BEHIND THE LOOK filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Ownership & Assignment History
2 records| Date | From | To |
|---|---|---|
| Jan 2, 2015 |
PARIS PRESENTS INCORPORATED
|
BNP PARIBAS
NEW YORK, NEW YORK
|
| Jan 2, 2015 |
PARIS PRESENTS INCORPORATED
|
BNP PARIBAS
NEW YORK, NEW YORK
|
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 85297825 | BEHIND THE LOOK | Apr 18, 2011 | Pending | 041 Education & Entertainment | Paris Presents Incorporated |
Weekly visibility reports showing how ChatGPT mentions BEHIND THE LOOK, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: BEHIND THE LOOK trademark portfolio
What trademarks does BEHIND THE LOOK hold?
BEHIND THE LOOK holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 41 (Education & Entertainment). The most recent filings are registered to Paris Presents Incorporated.
How many trademarks does BEHIND THE LOOK have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to BEHIND THE LOOK. The brand has been actively filing since April 2011. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does BEHIND THE LOOK file most often?
BEHIND THE LOOK's most active class is NICE Class 41 (Education & Entertainment), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the BEHIND THE LOOK trademark?
The most recent filings under the BEHIND THE LOOK mark are registered to Paris Presents Incorporated. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is BEHIND THE LOOK expanding into new categories?
The current WikiTrademarks Expansion Score for BEHIND THE LOOK is 1 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new BEHIND THE LOOK trademark filings?
Click the Watch Brand button at the top of this page to add BEHIND THE LOOK to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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