BEHAVE BEAUTIFULLY holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business) with 1 filings. The WikiTrademarks Expansion Score is 1/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 14, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 79239098 | BEHAVE BEAUTIFULLY | Jul 11, 2018 | Pending | 035 Advertising & Business | Coty Brands Management GmbH |
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FAQ: BEHAVE BEAUTIFULLY trademark portfolio
What trademarks does BEHAVE BEAUTIFULLY hold?
BEHAVE BEAUTIFULLY holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business). The most recent filings are registered to Coty Brands Management GmbH.
How many trademarks does BEHAVE BEAUTIFULLY have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to BEHAVE BEAUTIFULLY. The brand has been actively filing since July 2018. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does BEHAVE BEAUTIFULLY file most often?
BEHAVE BEAUTIFULLY's most active class is NICE Class 35 (Advertising & Business), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the BEHAVE BEAUTIFULLY trademark?
The most recent filings under the BEHAVE BEAUTIFULLY mark are registered to Coty Brands Management GmbH. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is BEHAVE BEAUTIFULLY expanding into new categories?
The current WikiTrademarks Expansion Score for BEHAVE BEAUTIFULLY is 1 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new BEHAVE BEAUTIFULLY trademark filings?
Click the Watch Brand button at the top of this page to add BEHAVE BEAUTIFULLY to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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